You can go for a black and white theme, an all-white theme, a dark theme, or a very bright one. Your Instagram theme can be tied to the colors you use. However, golden, pale pink and white tones might work better. If your business is concentrated on promoting vintage objects, a black and white Instagram aesthetic will not work. In this situation, what you need to do is take a look at what your business promotes. There could also be cases when your business doesn’t have a chosen color. You can create an eye-catching Instagram aesthetic by adding different shades of pink to your posts. You’ve just got what you need for your Instagram colors. Is it a nice shade of pale pink that is also applied to the rest of your website? Bingo. From values, tone, message – they all create a bigger picture for the audience. Your business has an overall personality. But Instagram colors should not be chosen randomly, and we’ll tell you why. Colors can influence decisions, moods, perceptions, and Instagram colors are no strangers to that. One of the first elements you need to take into consideration to create an eye-catching Instagram aesthetic is color. There are a few ideas you can use for your Instagram feed, and they rely on colors, filters, and structures. Your Instagram caption can also add up to your aesthetic, so don’t forget about it. Also, keep in mind that sometimes, words can speak louder than your images, cases in which Instagram captions make their way in. You will also need to take into account the Instagram image sizes in order to obtain a harmonious feed. You can use colors, filters, or graphic elements to obtain a balanced, yet effective look. However, keep in mind that your Instagram aesthetic will be related to your brand’s vision, as well as the type of posts you want to add to your feed. Obtaining a great Instagram aesthetic isn’t complicated, though. Only in this case, it will become a case of your audience either hitting that “Follow” button or choosing a different business. One that will make your audience either shake hands with you or return the card politely. Your Instagram aesthetic can be seen as your business card. The Instagram aesthetic is all about the overall look and feel of your feed to your audience. Why Is Your Instagram Aesthetic Important? We’ll look at the ideas and themes you can use to get that eye-catching Instagram aesthetic you’ve been looking for. And those pictures will be the ones to decide the first impression you get about a business. And if you were to answer what’s the first thing you look at when you visit an Instagram profile, what would be your answer? The Instagram aesthetic is just as important as a business aesthetic. Did you imagine a classy, black and white Instagram aesthetic? Or did you go more towards the serious tone, and imagine this vintage Instagram aesthetic? Now, think about this business aesthetic, but turn it into an Instagram aesthetic. A color selection of black, gray tones, and white. Simple, elegant, under the business attire. You’re meeting with a business partner and you’re looking for the best clothes to look classy. There’s a saying according to which one dresses to impress.
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